When establishing a solid online presence, companies face numerous challenges in the competitive banking industry. Our client, a leading banking institution, encountered similar difficulties. However, with the help of Wild Creek Web Studio, they were able to overcome these hurdles and achieve remarkable results.
Background:
Before engaging with Wild Creek Web Studio, the client faced several obstacles that hindered their online visibility and growth. They needed a comprehensive solution to enhance their digital presence, from on-page issues to content deficiencies. Additionally, their limited content publishing process and lack of high-quality backlinks made it challenging to compete with industry giants. These limitations hindered their ability to reach their target audience and achieve their business goals.
Objective:
The primary goals our client aimed to achieve were as follows:
- Fix on-page issues to improve website performance and user experience.
- Enhance content to provide valuable information and address user needs.
- Establish a streamlined content publishing process.
- Acquire high-quality backlinks to boost domain authority.
Our SEO Strategy:
1. On-Page Optimization:
We comprehensively audited the client’s website to identify and fix on-page issues. The team optimized page titles, meta descriptions, and URLs to align with relevant keywords, ensuring that the content reflected user search intent and matched Google’s ranking for relevant search queries.
Strategic internal linking and structured data markup were implemented to enhance the website’s visibility and user experience.
We also created new category pages targeting specific keywords to expand keyword visibility.
2. Content Enhancement:
- Conducted thorough keyword research to identify user search intent.
- Ensured that content aligned with Google’s ranking for relevant search queries.
- We also added content addressing user needs and preferences.
- Strategically placed content to prioritize important information.
- Supplement the primary content with additional information, such as general content blocks and FAQ sections.
- Addressed vital user pain points to enhance engagement and satisfaction.
3. Content Publishing Process:
- Assisted the client in establishing a streamlined content publishing process.
- Guided content creation, optimization, and scheduling.
- Ensured consistency in content quality and relevancy.
4. Backlink Acquisition:
We performed extensive link prospecting to find niche-relevant websites for potential backlinks. The team also manually verified the relevance of each website and identified online communities within the client’s niche. Personalized outreach pitches were crafted to establish connections and acquire high-quality backlinks. The team obtained email addresses for outreach, ensuring effective communication with potential link partners.
Results:
The implementation of these strategies led to remarkable improvements for our client:
- Organic traffic grew by 47.04%, increasing from 92,290 to 135,707 users.
- Sessions increased by 41.58%, rising from 331,609 to 469,481.
- The keywords ranked in the top 10 positions increased by 152%.
- Overall keyword visibility within the top 100 positions grew by 90%.
- The client’s website achieved higher rankings, outperforming heavyweight competitors.
These achievements resulted from content optimization, UX optimization, topical authority building, and an AI-driven backlink strategy.
Client Feedback:
“[Wild Creek Web Studio] has been instrumental in transforming our online presence. Their SEO, content optimization, and backlink-building expertise have significantly impacted our organic traffic and search engine rankings. We have seen significant improvements in organic traffic and keyword rankings, increasing user engagement. We highly recommend Wild Creek Web Studio to anyone looking to enhance their SEO efforts. ” – Vice President, Marketing.
Conclusion:
Wild Creek Web Studio’s comprehensive SEO strategy successfully transformed the client’s online presence.
By addressing on-page issues, optimizing content, establishing a content publishing process, and acquiring high-quality backlinks, our client experienced significant growth in organic traffic, improved keyword rankings, and overall domain authority.
With the right SEO approach, it is possible to outperform heavyweight competitors, enhance user experience, and establish a solid online reputation.
Do you need help to improve your online presence? Contact Wild Creek Web Studio today and unlock the potential of your digital strategy.
